Segment explorer

Persistent contractor segments and active external signals

Micro-segments

172

Total contractors

44,820

Active triggers

15 signals monitored·7 active6 detected2 watching

Showing top 9 segments by active triggers and campaign activity163 more segments

Segment	Contractors	Attributes	Triggers	Campaigns
Nashville metro roofers	410	4	2	1
Dallas-Fort Worth roofers	680	4	1	1
Southeast mid-volume residential	2,840	4	4	2
GAF-certified installers	1,420	3	2	1
High-value commercial contractors	340	3	2	1
Coastal wind-zone contractors	1,180	3	—	0
New accounts (first 90 days)	290	3	1	1
Loyalty tier approaching	1,640	3	—	1
Dormant accounts (purchased last year, not this year)	1,840	5	1	1

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